Maximizing Social Media to Market Your Business

Come hear social media and marketing experts share their tips for effectively using social media to market your business. Our distinguished panelists and moderator will share their collective experience on use of LinkedIn, Facebook, Google plus, SEO and other media tools and methods to increase visibility, credibility and revenues for businesses of all sizes and in all industries. Come network, have some nibbles, and learn a few new tricks for marketing your business! And, if you have burning questions that you’d like to submit in advance to be sure the panelists cover the topics, you can do so through the RSVP link below.

Tuesday, March 4th
6:30-7:00 pm Networking
7:00-8:00 pm Panel Discussion and Q&A
8:00-8:30 pm Wrap up and Networking
Waban Library Center, 1608 Beacon St, Waban

RSVP: www.SignUpGenius.com/go/20F044EA5AA23A31-thenewton/15312666 Presented by The Newton Network. $10 suggested contribution at the door (to cover admission and refreshments).

Panelists:
Diane Greer. Diane is program manager at Newton Schools Foundation. She has 25 years of public relations and marketing experience in a variety of industries including travel, consumer goods, non-profit, and banking. She has expertise in project management, written communication, special events, operational logistics and database management.

Karen Yankovich. Karen is the owner of the DiMare Group. She helps business owners develop and maintain a cohesive, authentic and professional online presence, so that they can leverage platforms such as LinkedIn and Google+ to increase revenue. She has 14 plus years of experience leveraging online media tools to help companies with their marketing plans.

Victoria Nessen Kohlasch. Victoria is the founder of NK&A, a marketing consulting firm. She helps companies build the brand momentum they need to achieve their growth goals. The firm specializes in delivering marketing strategies that define a path to successful growth, branding that connects emotionally to the right audience, and implementation plans that capitalize on internal resources, technology and a good dose of common sense.

Alison Morra. Alison is Vice President at Inkhouse PR. She manages account teams that work on campaigns, social programs, messaging, and media relations efforts. She has developed and managed communications programs for corporate, real estate, finance, professional services, and consumer clients.

Moderator:
Alison Simons. Alison is founder of Simons Marketing, LLC. Alison uses her decade of professional services marketing experience to provide mid-sized firms with high level marketing strategy and hands-on execution on a part-time, salable basis. She earned both a BS in Marketing and an MBA from Boston College and is a Boston Business Journal 40 Under 40 honoree.